Publisher:    Moonlight Garden Publications,
         an imprint of Gazebo Gardens Publishing, LLC

Paperback:      978-1-938281-55-6             $10.95

E-Book:             978-1-938281-56-3                $2.99

Pages:               116

Trim:                 5.5 x 8.5 inches

Audience:        Authors and Entrepreneurs

Genre:              Non-fiction, Business/Instructional

                     Available from GGP and Lightning Source.

Author Marketing 101 returns to the basics of a strategic marketing plan and reinterprets corporate terminology so that it applies to novelists and small business owners. Through interactive exercises and demonstrative case studies, new and established authors will learn how to:
o   Develop a professional and engaging author persona
o   Identify overarching themes and colors for their stories
o   Apply these colors and themes to their marketing collateral,
web design, and point-of-purchase (POP) displays
o   Identify and target their audience
o   Utilize their author persona for customer (reader) interactions
Develop a detailed marketing plan with actionable tasks and key deliverables to successfully launch their latest book           

For Autographed copies - please order through Jan's Paperbacks and add a request/note for Autographed copies. 


Rooted Marketing: Building Marketing Tools into Your Story *** Dineen's article with our comments: Tips on Intentional Marketing

Book Promotion from a Publicist’s Perspective

Publicity Professionals Enhance The Author Persona

POP - Have an Ebook Launch Party

Marketing Outside the Box

Disclaimer: Our Author Marketing 101 Guide & Journal was designed and formatted for the print version. Our intent was for crayon friendly pages, and our expectation is that at future workshops authors will show up with totally tattered and marked up versions of our book. Feel free to let us know if there are formatting issues in the e-version you read.  We're not sure there's a solution but, if you want to write on your smart device with crayons we are not liable for how this affects your screen.


Checkmate First Mate by Terri Patrick 

Contemporary Romance with Adventure and Esoteric Elements

Available Amazon - e book  $2.99  paperback $ 13.99
Available Barnes & Noble Nook Book - $2.99 - paperback $ 13.99