Friday, June 27, 2014

Pulling Readers with Your Research

So, you've done your research, written your story, and moved on to planning your next project. Do you file away all of that research work and let it collect dust in a drawer? No!

If you follow our blog, you know that we are HUGE advocates for recycling and reusing your work. Why not reuse your research to attract new readers?

Provided courtesy of the 
Westerville, OH Historical Society

What can you do to reuse your research?

There are tons of things you can do to reuse your research to attract readers. Here are a few ideas:

  • Write a blog post about a historical figure or event that took place during the time period of your book. Who knows, maybe a history buff interested in that event is also interested in fiction that takes place during that time period?
  • Create a Pinterest board that features images of places, characters, clothing, etc. that you used for inspiration while writing your story.
  • Post links to some of the sites you used for research on Facebook or Google+.
  • Add maps of the city or country featured in your story to the 'Extra Content' page on your website.
In training presentations, we've often heard authors of contemporary fiction say, "But I really didn't do any research." There are still ways to leverage some of the details of your story to attract readers!
  • What music do you listen to when you are writing? Make a playlist of songs that coincides with the themes of your book. Oooooh - what about a playlist for your villain?? Music lovers read books, too.
  • Make a Pinterest board of your heroine's wardrobe. What would she where to work, to a party, or on a date with your hero? You may attract a 'fashionista' to your author website and BOOKS!
  • Maybe your heroine bakes cookies when she misses her grandmother. Post a recipe on social media or on your 'Extra Content' website page. Someone searching for a recipe may stumble on to your book page with buy links.
  • Make a walking map of your hero's hometown main street or neighborhood. A tourist may buy your book to take with them on vacation!

Find ways to connect with new readers by tapping into their hobbies and interests. 

Have FUN and be CREATIVE!


Write about cities, cultures, food, restaurants, clothing, etc.




1 comment:

  1. These are very clever ways to market your book. It can be fun to step out of your comfort zone. You never know where potential readers can be lurking!

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