If you are on multiple platforms you may easily see the same item shared numerous times. Remember that when you are posting news as it is being broadcast to people who already like, follow, or subscribe to your network. Our AM101 TIP is to cross-promote and team up but when you do so in Social Media networks - Be Aware Of The Volume of posts and email you generate.
Here's a great example of how a few authors having fun together can generate a rash of duplicate multiposting:
Spread the word, THE RESOLUTION TOUR – January 1 – 9, 2013, is off to a tremendous start. If any of these resolutions below sound familiar, you might want to check them out:
Maggie Jaimeson – Take a VacationJessa Slade – Get OrganizedPaty Jager – Volunteerism
Linda Mercury – Creating a Literary (or Creative) Life
Jenna Bayley-Burke – Eat HealthierCassiel Knight – No More Procrastination
Cathryn Cade – Take Time for those OTHER Creative PassionsSusan Lute – Reduce Stress: Find and Follow Your BlissJamie Brazil - Shrink My Closet
All the above authors are in our networks. The Numbers are - 9 posts x 9 days = 81! We BOTH saw numerous daily notices regarding this resolution tour and have to point out that this is an example of Social Media OVERLOAD! But We Love Them All as authors and friends. We applaud their innovation and enthusiasm. We consider the Guest Posting on each other's blogs a good idea! Three additional promo's per day/per blog is an Oops!
Remember the audience who has Already Liked, Followed, Subscribed to you is seeing each promo you post. Your life may be about your books and how to promote them. Your readers have their own lives. Few aspire to be authors. Less than FEW become authors. Most of your readers will like reading your book and then move on with their lives. Be OKAY with that even when you are solving the mysteries of the universe .
Have a grand time writing and publishing your books. Make sure they are presented well. Make sure it is easy for readers to find and BUY your books. If your BUY links fail - everything else is a nice effort that does nothing.
To wrap up our Social Media month: Here's some predictions and information to review that can only be shared because blogging has made it possible:
Publishing Predictions for 2013 via Laura Howard (and Ten Authors!) as was recapped by The Passive Voice.
Seth Godin's 1/14/13 article: Understanding Idea Adoption Explains in another way why we at AM101 state that marketing is a marathon, not a sprint, and advise authors stop burning themselves our with release week promotions. Digital books do not have limited shelf life. Build sustainable marketing into your career instead of being a splash and dash promoter.
And check out WiseInk as they are fresh voices advising and supporting Indie Authors on their journey. We discovered them because their post: 12 Lessons We Learned Coaching Indie Authors in 2012 was referenced on another blog. Why would we promote this blog? Because the authors/creators at WiseInk are having FUN. At first glance we feel - hey, this is a fun site.