Great! The primary point of creating an author PERSONA is to be genuine to you and your product. You should love what you use in colors and textures on your website. These choices reflect you and will be mirrored on every promotional item you use to connect with your audience. Lots of readers may be desperately searching for fluffy pink kittens and will be thrilled to find you. You want to create a continuity between your persona and product so we also recommend adding lots of fluffy pink accessories to wear at reader/author events and conferences.
There was an episode on the original Star Trek series in 1967 called, "The Trouble with Tribbles" and it's a favorite of Trekkies. These purring balls of fluff were instantly beloved at first contact. They also reproduced indiscriminately and soon everyone had their own Tribble to treasure. This is EXACTLY what you want to happen with your books and promotions.
However, the Tribbles were actually part of a sinister plot to distract everyone with a narcotic purring and petting process. The real agenda was transporting poison to unsuspecting colonies. In a predator free environment the Tribbles multiplied into a nuisance and needed to be corralled. But it was already too late. These fluffy pinkish kittens got into the precious cargo and consumed the grain, which exposed the poison but only after the mass annihilation of Tribbles.The above example is to remind you Less Is More and if you want to use a fluffy pink kitten as part of your Author Persona and to promote your books, keep it to one. A pair can procreate and lead to the need for a massacre, which could alienate the readers who liked the fluffy pink kittens.
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You want to create a continuity between your persona and product so we also recommend adding marketing for business lots of fluffy pink accessories to wear at reader/author events and conferences.ReplyDelete